{"id":732,"date":"2022-09-13T14:30:00","date_gmt":"2022-09-13T05:30:00","guid":{"rendered":"https:\/\/rp.kddi-research.jp\/atelier\/column\/archives\/732"},"modified":"2022-09-13T14:30:00","modified_gmt":"2022-09-13T05:30:00","slug":"%e3%82%a2%e3%83%83%e3%83%97%e3%82%b5%e3%82%a4%e3%82%af%e3%83%ab%e3%81%ab%e3%82%82d2c%e3%81%8c%e5%8a%b9%e3%81%8f%e3%80%80%e3%80%9c%e3%80%80%e3%83%96%e3%83%a9%e3%83%b3%e3%83%89%e5%85%ac%e5%bc%8f","status":"publish","type":"post","link":"https:\/\/rp.kddi-research.jp\/atelier\/column\/archives\/732","title":{"rendered":"\u30a2\u30c3\u30d7\u30b5\u30a4\u30af\u30eb\u306b\u3082D2C\u304c\u52b9\u304f\u301c\u30d6\u30e9\u30f3\u30c9\u516c\u5f0f\u30ea\u30e1\u30a4\u30af\u304c\u5897\u3048\u3066\u3044\u308b"},"content":{"rendered":" <h4 class=\"wp-block-heading\">\u65b0\u3057\u3044\u666f\u8272<\/h4>    <p>\u3042\u308b\u7269\u8a9e\u306e\u30ef\u30f3\u30b7\u30fc\u30f3\u3060\u3002\u3053\u308f\u308c\u305f\u5668\u3092\u4fee\u5fa9\u3059\u308b\u8077\u4eba\u306e\u3064\u3070\u3081\u3068\u3001\u305f\u307e\u305f\u307e\u7e01\u3042\u3063\u3066\u305d\u3053\u3092\u8a2a\u308c\u305f\u7d75\u9ebb\u3002\u4fee\u5fa9\u3055\u308c\u305f\u3070\u304b\u308a\u306e\u5668\u3092\u898b\u3066\u300c\u3053\u308c\u7d20\u6575\u3067\u3059\u306d\u300d\u3068\u9854\u3092\u307b\u3053\u308d\u3070\u305b\u308b\u7d75\u9ebb\u306b\u3001\u3064\u3070\u3081\u304c\u8aac\u660e\u3059\u308b\u3002<\/p>    <p>\u300c\u91d1\u7d99\u304e\u3063\u3066\u3044\u3046\u3093\u3060\u3002\u5272\u308c\u305f\u308a\u6b20\u3051\u305f\u308a\u3057\u305f\u3068\u3053\u308d\u3092\u6f06\u3067\u7d99\u3044\u3067\u91d1\u7c89\u3067\u5316\u7ca7\u3092\u3059\u308b\u3053\u3068\u3002\u91d1\u3067\u7e55\u3063\u305f\u305d\u306e\u6a21\u69d8\u306e\u3053\u3068\u3092\u300e\u666f\u8272\u300f\u3063\u3066\u3044\u3046\u306e\u3002\u305f\u3060\u76f4\u3059\u3093\u3058\u3083\u306a\u304f\u3066\u50b7\u3092\u300e\u65b0\u3057\u3044\u666f\u8272\u300f\u306b\u5909\u3048\u3066\u3044\u304f\u3093\u3060\u3002\u3053\u308c\u3001\u4fd7\u306b\u3044\u3046\u4e16\u754c\u306b2\u3064\u3068\u306a\u3044\u3082\u306e\u3002\u300d<\/p>    <div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/rp.kddi-research.jp\/atelier\/wp-content\/uploads\/2022\/09\/remake_fig1.jpg\" alt=\"\" class=\"wp-image-735\" width=\"450\" srcset=\"https:\/\/rp.kddi-research.jp\/atelier\/wp-content\/uploads\/2022\/09\/remake_fig1.jpg 618w, https:\/\/rp.kddi-research.jp\/atelier\/wp-content\/uploads\/2022\/09\/remake_fig1-300x192.jpg 300w\" sizes=\"(max-width: 618px) 100vw, 618px\" \/><\/figure><\/div>    <div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/rp.kddi-research.jp\/atelier\/wp-content\/uploads\/2022\/09\/remake_fig2.jpg\" alt=\"\" class=\"wp-image-736\" width=\"450\" srcset=\"https:\/\/rp.kddi-research.jp\/atelier\/wp-content\/uploads\/2022\/09\/remake_fig2.jpg 612w, https:\/\/rp.kddi-research.jp\/atelier\/wp-content\/uploads\/2022\/09\/remake_fig2-300x181.jpg 300w\" sizes=\"(max-width: 612px) 100vw, 612px\" \/><figcaption>\u56f3\u88681\u3000\u91d1\u7d99\u304e\u3067\u4fee\u5fa9\u3055\u308c\u305f\u5668<br>\u51fa\u6240\uff1a\u300c\u5317\u6b27\u3001\u66ae\u3089\u3057\u306e\u9053\u5177\u5e97\u300d\u306e\u77ed\u7de8\u30c9\u30e9\u30de\u300c\u5ead\u306b\u306f\u4e8c\u7fbd\u300d<\/figcaption><\/figure><\/div>    <p>\u3053\u308c\u306f\u3001\u56fd\u5185\u5916\u306e\u65e5\u7528\u54c1\u3092\u30aa\u30f3\u30e9\u30a4\u30f3\u8ca9\u58f2\u3059\u308bD2C\u203b\u30b7\u30e7\u30c3\u30d7\u300c\u5317\u6b27\u3001\u66ae\u3089\u3057\u306e\u9053\u5177\u5e97\u300d\u306b\u3088\u308b\u30aa\u30ea\u30b8\u30ca\u30eb\u77ed\u7de8\u30c9\u30e9\u30de\u300c\u5ead\u306b\u306f\u4e8c\u7fbd\u300d<a href=\"#ref1\">[1]<\/a>\u306e\u4e00\u30b3\u30de\u3060\u3002<\/p>    <div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\"> <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:8%\"><\/div>    <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:84%\"> <p class=\"has-small-font-size\">\u203bD2C\uff1aDirect to Consumer\u3002\u30d6\u30e9\u30f3\u30c9\u304c\u9867\u5ba2\u3068\u30c0\u30a4\u30ec\u30af\u30c8\u306b\u3064\u306a\u304c\u308a\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u4fa1\u5024\u89b3\u3092\u76f4\u63a5\u4f1d\u3048\u5171\u611f\u3092\u5f97\u306a\u304c\u3089\u5546\u54c1\u3092\u76f4\u8ca9\u3059\u308b\u5f62\u614b\u306e\u30d3\u30b8\u30cd\u30b9\u3002\u300c\u5317\u6b27\u3001\u66ae\u3089\u3057\u306e\u9053\u5177\u5e97\u300d\u306f\u3001\u3053\u306e\u3088\u3046\u306a\u30aa\u30ea\u30b8\u30ca\u30eb\u30c9\u30e9\u30de\u306a\u3069\u3067\u81ea\u793e\u306e\u4fa1\u5024\u89b3\u3092\u8868\u73fe\u3057\u767a\u4fe1\u3057\u3066\u3044\u308b\u3002<\/p> <\/div>    <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:8%\"><\/div> <\/div>    <p>\u91d1\u7d99\u304e\u306f\u65e5\u672c\u53e4\u6765\u3088\u308a\u4f1d\u308f\u308b\u5de5\u82b8\u6280\u6cd5\u3067\u3042\u308a\u3001\u5358\u306a\u308b\u4fee\u5fa9\u3092\u8d85\u3048\u305f\u9b45\u529b\u304c\u3042\u308b\u3002\u3064\u3070\u3081\u304c\u300c\u65b0\u3057\u3044\u666f\u8272\u300d\u3001\u300c\u4e16\u754c\u306b2\u3064\u3068\u306a\u3044\u3082\u306e\u300d\u3068\u8a00\u3046\u306e\u306f\u307e\u3055\u306b\u305d\u308c\u3060\u3002<\/p>    <div style=\"height:74px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <h4 class=\"wp-block-heading\">\u30ea\u30e1\u30a4\u30af\u306f\u30a2\u30d1\u30ec\u30eb\u754c\u306e\u91d1\u7d99\u304e<\/h4>    <p>\u53e4\u3044\u3082\u306e\u304b\u3089\u300c\u65b0\u3057\u3044\u666f\u8272\u300d\u3084\u300c\u4e16\u754c\u306b2\u3064\u3068\u306a\u3044\u3082\u306e\u300d\u3092\u751f\u307f\u51fa\u3059\u55b6\u307f\u306f\u3001\u30a2\u30d1\u30ec\u30eb\u306e\u4e16\u754c\u306b\u3082\u5b58\u5728\u3059\u308b\u3002\u30ea\u30e1\u30a4\u30af\u3060\u3002\u8907\u6570\u306e\u53e4\u7740\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u65b0\u305f\u306b\u5225\u306e\u670d\u3092\u4f5c\u3063\u305f\u308a\u3001\u53e4\u3044\u30ab\u30d0\u30f3\u306e\u751f\u5730\u3092\u5225\u306e\u30ab\u30d0\u30f3\u306b\u518d\u751f\u3057\u305f\u308a\u3002\u53e4\u304f\u306a\u3063\u305f\u3082\u306e\u3092\u6368\u3066\u305a\u306b\u65b0\u3057\u3044\u4fa1\u5024\u306b\u8ee2\u63db\u3059\u308b\u3053\u3068\u304b\u3089\u30a2\u30c3\u30d7\u30b5\u30a4\u30af\u30eb\u3068\u3082\u547c\u3070\u308c\u308b\u3002\u65b0\u305f\u306a\u4fa1\u5024\u3092\u6301\u3063\u3066\u751f\u307e\u308c\u305f\u5546\u54c1\u306f\u3001\u3053\u308c\u307e\u3067\u3068\u306f\u7570\u306a\u308b\u300c\u65b0\u3057\u3044\u666f\u8272\u300d\u3067\u3042\u308a\u300c\u4e16\u754c\u306b2\u3064\u3068\u306a\u3044\u3082\u306e\u300d\u3060\u3002\u305d\u3046\u3044\u3046\u610f\u5473\u3067\u3001\u30ea\u30e1\u30a4\u30af\u306f\u30a2\u30d1\u30ec\u30eb\u754c\u306e\u91d1\u7d99\u304e\u3068\u8a00\u3048\u308b\u304b\u3082\u3057\u308c\u306a\u3044\u3002\u305d\u3057\u3066\u3001\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\u306e\u6f6e\u6d41\u3092\u80cc\u666f\u306b\u3001\u3053\u306e\u30a2\u30d1\u30ec\u30eb\u306e\u30ea\u30e1\u30a4\u30af\u304c\u5c11\u3057\u305a\u3064\u5897\u3048\u3066\u3044\u308b\u3002<\/p>    <div style=\"height:74px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <h4 class=\"wp-block-heading\">\u30d6\u30e9\u30f3\u30c9\u516c\u5f0f\u30ea\u30e1\u30a4\u30af\u304c\u5897\u3048\u3066\u3044\u308b<\/h4>    <p>\u3068\u3053\u308d\u3067\u3001\u30ea\u30e1\u30a4\u30af\u306b\u304a\u3044\u3066\u6ce8\u610f\u304c\u5fc5\u8981\u3068\u306a\u308b\u306e\u304c\u3001\u30ea\u30e1\u30a4\u30af\u54c1\u306e\u5236\u4f5c\u30fb\u8ca9\u58f2\u306f\u3001\u305d\u306e\u30d6\u30e9\u30f3\u30c9\u4ee5\u5916\u306e\u4ed6\u8005\u304c\u7121\u65ad\u3067\u884c\u3046\u3068\u5546\u6a19\u6a29\u3084\u610f\u5320\u6a29\u306a\u3069\u306b\u62b5\u89e6\u3059\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u3068\u3044\u3046\u70b9\u3060\u3002\u4ed6\u30d6\u30e9\u30f3\u30c9\u306e\u670d\u3092\u52dd\u624b\u306b\u6539\u9020\u3057\u3066\u58f2\u308c\u3070\u554f\u984c\u306b\u306a\u308b\u306e\u306f\u60f3\u50cf\u306b\u96e3\u304f\u306a\u3044\u3002\u3057\u304b\u3057\u9006\u306b\u8a00\u3048\u3070\u3001\u30d6\u30e9\u30f3\u30c9\u304c\u81ea\u793e\u5546\u54c1\u3092\u30ea\u30e1\u30a4\u30af\u3059\u308b\u306a\u3089\u3053\u306e\u554f\u984c\u306f\u306a\u304f\u306a\u308b\u3002\u5b9f\u969b\u3001\u30d6\u30e9\u30f3\u30c9\u306b\u3088\u308b\u516c\u5f0f\u30ea\u30e1\u30a4\u30af\u304c\u5897\u3048\u3066\u3044\u308b\u3002<\/p>    <div style=\"height:74px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <h4 class=\"wp-block-heading\">Patagonia\u306e\u30ea\u30e1\u30a4\u30af\u30b7\u30ea\u30fc\u30ba\u300cReCrafted\u300d<\/h4>    <p>\u30a2\u30a6\u30c8\u30c9\u30a2\u30d6\u30e9\u30f3\u30c9\u306e\u7c73Patagonia\u304c\u30012017\u5e74\u306b\u30d6\u30e9\u30f3\u30c9\u516c\u5f0f\u306e\u4e2d\u53e4EC\u30b5\u30a4\u30c8\u3092\u59cb\u3081\u305f\u3068\u3044\u3046\u8a71\u306f<a href=\"\/atelier\/column\/archives\/620\" target=\"_blank\" rel=\"noreferrer noopener\">\u4ee5\u524d\u306e\u30b3\u30e9\u30e0<\/a>\u3067\u3082\u7d39\u4ecb\u3057\u305f\u3002\u3053\u306e\u4e8b\u696d\u3067\u306f\u3001\u81ea\u793e\u5546\u54c1\u306e\u53e4\u7740\u306a\u3069\u3092\u56de\u53ce\u30fb\u4e0b\u53d6\u308a\u3057\u3066\u4fee\u7406\u30fb\u30af\u30ea\u30fc\u30cb\u30f3\u30b0\u306e\u306e\u3061\u306b\u518d\u8ca9\u3059\u308b\u306e\u3060\u304c\u3001\u96c6\u3081\u305f\u5546\u54c1\u306e\u4e2d\u306b\u306f\u4fee\u7406\u3067\u304d\u306a\u3044\u307b\u3069\u50b7\u3093\u3060\u3082\u306e\u3082\u591a\u3044\u3002\u305d\u3053\u3067\u3001\u305d\u3046\u3044\u3063\u305f\u5546\u54c1\u3092\u30ea\u30e1\u30a4\u30af\u3057\u3066\u8ca9\u58f2\u3059\u308b\u30e9\u30a4\u30f3\u30ca\u30c3\u30d7\u300cReCrafted\u300d\u30922019\u5e74\u306b\u7acb\u3061\u4e0a\u3052\u305f\u3002ReCrafted\u3067\u306f\u30013\u301c6\u70b9\u306e\u53e4\u7740\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u65b0\u305f\u306a\u5546\u54c1\u306b\u4f5c\u308a\u4e0a\u3052\u308b\u3002<\/p>    <p>\u53e4\u7740\u304b\u3089\u751f\u307e\u308c\u305f\u30ea\u30e1\u30a4\u30af\u54c1\u3060\u304b\u3089\u3068\u3044\u3063\u3066\u6c7a\u3057\u3066\u5b89\u58f2\u308a\u306f\u3057\u306a\u3044\u3002\u4f8b\u3048\u3070\u3001ReCrafted Down Jacket\u306e\u4fa1\u683c\u306f229\u30c9\u30eb\u3068\u3001Patagonia\u306e\u540c\u7a2e\u3067\u65b0\u54c1\u306e\u30c0\u30a6\u30f3\u30b8\u30e3\u30b1\u30c3\u30c8\uff08250\u301c300\u30c9\u30eb\uff09\u306b\u6bd4\u3079\u3066\u5927\u304d\u306a\u905c\u8272\u306f\u306a\u3044\u3002\u305d\u308c\u3067\u3082\u9867\u5ba2\u304b\u3089\u306f\u652f\u6301\u3055\u308c\u3066\u304a\u308a\u3001ReCrafted\u306e\u30e9\u30a4\u30f3\u30ca\u30c3\u30d7\u306f\u30ed\u30fc\u30f3\u30c1\u304b\u30891\u5e74\u534a\u3067\u6570\u5343\u7740\u304c\u58f2\u308c\u3001\u4e2d\u306b\u306f\u3059\u3050\u306b\u5b8c\u58f2\u3057\u305f\u5546\u54c1\u3082\u3042\u308b\u3068\u3044\u3046<a href=\"#ref2\">[2]<\/a>\u3002<\/p>    <div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/rp.kddi-research.jp\/atelier\/wp-content\/uploads\/2022\/09\/remake_fig3.jpg\" alt=\"\" class=\"wp-image-741\" width=\"450\" srcset=\"https:\/\/rp.kddi-research.jp\/atelier\/wp-content\/uploads\/2022\/09\/remake_fig3.jpg 791w, https:\/\/rp.kddi-research.jp\/atelier\/wp-content\/uploads\/2022\/09\/remake_fig3-300x116.jpg 300w\" sizes=\"(max-width: 791px) 100vw, 791px\" \/><figcaption>\u56f3\u8868\uff12\u3000Patagonia\u300cReCrafted\u300d\u306e\u5546\u54c1<br>\u51fa\u6240\uff1aPatagonia<\/figcaption><\/figure><\/div>    <div style=\"height:74px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <h4 class=\"wp-block-heading\">MOTHERHOUSE\u306e\u30ea\u30e1\u30a4\u30af\u30b7\u30ea\u30fc\u30ba\u300cRINNE\u300d<\/h4>    <p>\u56fd\u5185\u30d6\u30e9\u30f3\u30c9\u306b\u304a\u3044\u3066\u3082\u540c\u69d8\u306e\u52d5\u304d\u304c\u3042\u308b\u3002\u65b0\u8208\u5e02\u5834\u3067\u6301\u7d9a\u7684\u306a\u3082\u306e\u3065\u304f\u308a\u3092\u76ee\u6307\u3059\u30d0\u30c3\u30b0\u30fb\u30b8\u30e5\u30a8\u30ea\u30fc\u30d6\u30e9\u30f3\u30c9\u306eMOTHERHOUSE\uff08\u30de\u30b6\u30fc\u30cf\u30a6\u30b9\uff09\u3067\u306f\u3001\u81ea\u793e\u306e\u53e4\u3044\u30ec\u30b6\u30fc\u30d0\u30c3\u30b0\u3092\u30ea\u30e1\u30a4\u30af\u3057\u305f\u300cRINNE\uff08\u30ea\u30f3\u30cd\uff09\u300d\u30b7\u30ea\u30fc\u30ba\u304c\u58f2\u308c\u3066\u3044\u308b\u3002<\/p>    <p>2020\u5e747\u6708\u306b\u958b\u59cb\u3057\u305f\u3053\u306e\u30b7\u30ea\u30fc\u30ba\u3067\u306f\u3001\u9867\u5ba2\u304b\u3089\u56de\u53ce\u3057\u305f\u81ea\u793e\u5546\u54c1\u3084\u8ca9\u58f2\u3055\u308c\u305a\u306b\u5009\u5eab\u306b\u7720\u3063\u3066\u3044\u305f\u5728\u5eab\u5546\u54c1\u304c\u30ea\u30e1\u30a4\u30af\u306e\u6750\u6599\u3068\u306a\u308b\u3002\u3053\u308c\u3089\u304c\u89e3\u4f53\u30fb\u30e1\u30f3\u30c6\u30ca\u30f3\u30b9\u3055\u308c\u65b0\u3057\u3044\u5546\u54c1\u3068\u3057\u3066\u751f\u307e\u308c\u5909\u308f\u308b\u3002\u751f\u6d3b\u306e\u4e2d\u3067\u4f7f\u7528\u3055\u308c\u3066\u3044\u305f\u30ec\u30b6\u30fc\u306f\u3069\u308c\u3082\u98a8\u5408\u3044\u304c\u7570\u306a\u308b\u305f\u3081\u3001\u518d\u751f\u3055\u308c\u305f\u5546\u54c1\u306b\u306f\u4e00\u70b9\u30e2\u30ce\u3068\u3057\u3066\u306e\u4fa1\u5024\u304c\u3042\u308b\u3002\u3053\u308c\u304c\u9867\u5ba2\u3092\u60f9\u304d\u3064\u3051\u3066\u3044\u308b\u3088\u3046\u3060\u3002<\/p>    <p>\u540c\u793e\u4ee3\u8868\u53d6\u7de0\u5f79\u526f\u793e\u9577\u306e\u5c71\u5d0e\u5927\u7950\u6c0f\u306f\u3053\u3046\u8a9e\u308b\u3002\u300c\u304a\u5ba2\u3055\u3093\u306e\u4fa1\u5024\u89b3\u304c\u5909\u308f\u3063\u3066\u304d\u3066\u3044\u308b\u3002RINNE\u30b7\u30ea\u30fc\u30ba\u306f\u30ea\u30b5\u30a4\u30af\u30eb\u306a\u306e\u3067\u5546\u54c1\u3054\u3068\u306b\u30ec\u30b6\u30fc\u306e\u72b6\u614b\u304c\u7570\u306a\u308b\u3002\u3060\u304b\u3089\u304a\u5ba2\u3055\u3093\u306f\u3001\u3069\u308c\u306b\u3057\u3088\u3046\u304b\u4e00\u500b\u4e00\u500b\u771f\u5263\u306b\u898b\u3066\u8cb7\u308f\u308c\u3066\u3044\u308b\u3002\u3042\u306a\u305f\u3060\u3051\u306b\u4f5c\u3089\u308c\u305f\u3082\u306e\u304c\u58f2\u308c\u308b\u6642\u4ee3\u306b\u306a\u3063\u305f\u3002\u300d<a href=\"#ref3\">[3]<\/a><\/p>    <p>\u307e\u305fPatagonia\u306e\u4e8b\u4f8b\u3068\u540c\u69d8\u306b\u3001RINNE\u30b7\u30ea\u30fc\u30ba\u3082\u6c7a\u3057\u3066\u5b89\u4fa1\u3067\u306f\u306a\u304f\u3001MOTHERHOUSE\u306e\u65b0\u54c1\u5546\u54c1\u3068\u5909\u308f\u3089\u306a\u3044\u4fa1\u683c\u5e2f\u3067\u63d0\u4f9b\u3055\u308c\u3066\u3044\u308b\u3002\u305d\u308c\u3067\u3082\u30d2\u30c3\u30c8\u3057\u3066\u3044\u308b\u306e\u306f\u3001RINNE\u306e\u30b3\u30f3\u30bb\u30d7\u30c8\u3084\u5546\u54c1\u306e\u7f8e\u3057\u3055\u3078\u306e\u5171\u611f\u306e\u8868\u308c\u3060\u308d\u3046\u3002<\/p>    <div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/rp.kddi-research.jp\/atelier\/wp-content\/uploads\/2022\/09\/remake_fig4.jpg\" alt=\"\" class=\"wp-image-742\" width=\"450\" srcset=\"https:\/\/rp.kddi-research.jp\/atelier\/wp-content\/uploads\/2022\/09\/remake_fig4.jpg 425w, https:\/\/rp.kddi-research.jp\/atelier\/wp-content\/uploads\/2022\/09\/remake_fig4-300x100.jpg 300w\" sizes=\"(max-width: 425px) 100vw, 425px\" \/><figcaption>\u56f3\u8868\uff13\u3000MOTHERHOUSE\u300cRINNE\u300d\u306e\u5546\u54c1<br>\u51fa\u6240\uff1aMOTHERHOUSE<\/figcaption><\/figure><\/div>    <div style=\"height:74px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <h4 class=\"wp-block-heading\">\u30a4\u30c8\u30ad\u30f3\u306e\u30ea\u30e1\u30a4\u30afD2C\u30d6\u30e9\u30f3\u30c9\u300cre:mine\u300d<\/h4>    <p>\u65b0\u54c1\u5728\u5eab\u3060\u3051\u3092\u4f7f\u3063\u305f\u30ea\u30e1\u30a4\u30af\u30d6\u30e9\u30f3\u30c9\u3082\u51fa\u3066\u304d\u3066\u3044\u308b\u3002\u8907\u6570\u306e\u30a2\u30d1\u30ec\u30eb\u30d6\u30e9\u30f3\u30c9\u3092\u904b\u55b6\u3059\u308b\u30a4\u30c8\u30ad\u30f3\u306f2020\u5e7410\u6708\u3001\u81ea\u793e\u5009\u5eab\u306e\u5728\u5eab\u5546\u54c1\u3092\u65b0\u305f\u306a\u30c7\u30b6\u30a4\u30f3\u3067\u30ea\u30e1\u30a4\u30af\u3059\u308bD2C\u30d6\u30e9\u30f3\u30c9\u300cre:mine\uff08\u30ea\u30de\u30a4\u30f3\uff09\u300d\u3092\u59cb\u3081\u305f\u3002\u30a2\u30d1\u30ec\u30eb\u696d\u754c\u304c\u62b1\u3048\u308b\u81a8\u5927\u306a\u4f59\u5270\u5728\u5eab\u3092\u6d3b\u7528\u3059\u308b\u4e8b\u4f8b\u3060\u3002<\/p>    <div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/rp.kddi-research.jp\/atelier\/wp-content\/uploads\/2022\/09\/remake_fig5.jpg\" alt=\"\" class=\"wp-image-743\" width=\"450\" srcset=\"https:\/\/rp.kddi-research.jp\/atelier\/wp-content\/uploads\/2022\/09\/remake_fig5.jpg 887w, https:\/\/rp.kddi-research.jp\/atelier\/wp-content\/uploads\/2022\/09\/remake_fig5-300x131.jpg 300w\" sizes=\"(max-width: 887px) 100vw, 887px\" \/><figcaption>\u56f3\u8868\uff14\u3000\u300cre:mine\u300d\u306e\u5546\u54c1<br>\u51fa\u6240\uff1a\u30a4\u30c8\u30ad\u30f3<\/figcaption><\/figure><\/div>    <div style=\"height:74px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <h4 class=\"wp-block-heading\">\u30c0\u30a4\u30ec\u30af\u30c8\u63a5\u70b9\u304c\u30d6\u30e9\u30f3\u30c9\u306e\u9078\u629e\u80a2\u3092\u5897\u3084\u3059<\/h4>    <p>\u4e00\u65b9\u3067\u3001\u6642\u9593\u3068\u624b\u9593\u306e\u304b\u304b\u308b\u30ea\u30e1\u30a4\u30af\u4e8b\u696d\u306f\u9ad8\u5229\u76ca\u306a\u30d3\u30b8\u30cd\u30b9\u3068\u306f\u8a00\u3044\u96e3\u3044\u3002\u5834\u5408\u306b\u3088\u3063\u3066\u306f\u5358\u4f53\u4e8b\u696d\u3067\u306e\u9ed2\u5b57\u5316\u306f\u96e3\u3057\u3044\u304b\u3082\u3057\u308c\u306a\u3044\u3002\u3060\u304b\u3089\u3053\u305d\u5358\u4f53\u3067\u6349\u3048\u308b\u3088\u308a\u3082\u3001\u8907\u5408\u7684\u306b\u6349\u3048\u3066\u3044\u304f\u3053\u3068\u304c\u4e0d\u53ef\u6b20\u306b\u306a\u3063\u3066\u3044\u304f\u3060\u308d\u3046\u3002\u3053\u3053\u3067\u3082\u9867\u5ba2\u3068\u306e\u30c0\u30a4\u30ec\u30af\u30c8\u63a5\u70b9\u3092\u8d77\u70b9\u306b\u8003\u3048\u308b\u3053\u3068\u304c\u6d3b\u8def\u306b\u306a\u308a\u5f97\u308b\u3002\u306a\u305c\u306a\u3089\u30c0\u30a4\u30ec\u30af\u30c8\u63a5\u70b9\u306f\u30d6\u30e9\u30f3\u30c9\u306b\u9078\u629e\u80a2\u3092\u3082\u305f\u3089\u3059\u304b\u3089\u3060\u3002<\/p>    <p>\u4f8b\u3048\u3070\u3001Patagonia\u3082MOTHERHOUSE\u3082\u4e2d\u53e4\u54c1\u306e\u56de\u53ce\u3092\u81ea\u793eEC\u30b5\u30a4\u30c8\u3084\u76f4\u55b6\u5e97\u8217\u3067\u884c\u3063\u3066\u3044\u308b\u3002\u3053\u308c\u3089\u306e\u9867\u5ba2\u3068\u306e\u30c0\u30a4\u30ec\u30af\u30c8\u306a\u63a5\u70b9\u3092\u6d3b\u304b\u3057\u52b9\u7387\u3088\u304f\u4e2d\u53e4\u54c1\u3092\u96c6\u3081\u308b\u3053\u3068\u304c\u3001\u4e2d\u53e4\u54c1\u4e8b\u696d\u3084\u30ea\u30e1\u30a4\u30af\u4e8b\u696d\u306e\u30b9\u30bf\u30fc\u30c8\u5730\u70b9\u3068\u306a\u3063\u3066\u3044\u308b\u3002\u307e\u305f\u3001\u524d\u56de\u30b3\u30e9\u30e0\u3067\u53d6\u308a\u4e0a\u3052\u305f\u3088\u3046\u306b\u3001\u9867\u5ba2\u3068\u306e\u30c0\u30a4\u30ec\u30af\u30c8\u63a5\u70b9\u306f\u30d6\u30e9\u30f3\u30c9\u306e\u53d7\u6ce8\u751f\u7523\u3082\u53ef\u80fd\u306b\u3059\u308b\u3002\u5728\u5eab\u30ea\u30b9\u30af\u306e\u306a\u3044\u53d7\u6ce8\u751f\u7523\u306f\u5927\u5e45\u306a\u30b3\u30b9\u30c8\u30ab\u30c3\u30c8\u306b\u3064\u306a\u304c\u308b\u3002\u4ed6\u306b\u3082\u30c0\u30a4\u30ec\u30af\u30c8\u63a5\u70b9\u306b\u3088\u3063\u3066\u5897\u3048\u308b\u9078\u629e\u80a2\u306f\u3042\u308b\u3060\u308d\u3046\u3002<\/p>    <p>\u5ec3\u68c4\u898f\u5236\u3084\u539f\u6750\u6599\u306e\u9ad8\u9a30\u306a\u3069\u30a2\u30d1\u30ec\u30eb\u696d\u754c\u306b\u306f\u8ab2\u984c\u304c\u591a\u3044\u304c\u3001\u30c0\u30a4\u30ec\u30af\u30c8\u63a5\u70b9\u306b\u3088\u3063\u3066\u3001\u3053\u308c\u307e\u3067\u3067\u304d\u306a\u304b\u3063\u305f\u3053\u3068\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308b\u3002\u305d\u308c\u3089\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u65b0\u3057\u3044\u30a2\u30d1\u30ec\u30eb\u4e8b\u696d\u3092\u7d44\u307f\u4e0a\u3052\u3066\u3044\u304f\u3001\u305d\u3093\u306a\u6642\u4ee3\u3092\u8fce\u3048\u3088\u3046\u3068\u3057\u3066\u3044\u308b\u306e\u3067\u306f\u306a\u3044\u3060\u308d\u3046\u304b\u3002<\/p>    <div style=\"height:59px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <p class=\"has-text-align-right\">KDDI\u7dcf\u5408\u7814\u7a76\u6240\u30b3\u30a2\u30ea\u30b5\u30fc\u30c1\u30e3\u30fc\u3000<a href=\"https:\/\/rp.kddi-research.jp\/atelier\/column\/authors#Oki\">\u6c96\u8ce2\u592a\u90ce<\/a><\/p>    <div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>    <p>\u25fc\ufe0f\u30a2\u30c3\u30d7\u30b5\u30a4\u30af\u30eb\u306b\u95a2\u3059\u308bKDDI\u7dcf\u5408\u7814\u7a76\u6240\u306e\u53d6\u308a\u7d44\u307f\u300cGOMISUTEBA\u300d<br>\u4f7f\u308f\u308c\u306a\u304f\u306a\u3063\u305f\u5bb6\u5177\u306a\u3069\u304b\u3089\u30a2\u30c3\u30d7\u30b5\u30a4\u30af\u30eb\u5bb6\u5177\u306e\u88fd\u4f5c\u3092\u76ee\u6307\u3059\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3067\u3059\u3002\u4e0d\u8981\u306b\u306a\u3063\u305f\u3082\u306e\u3001\u4f7f\u308f\u306a\u304f\u306a\u3063\u305f\u3082\u306e\u30923D\u30c7\u30fc\u30bf\u5316\u3057\u7d20\u6750\u3068\u3057\u3066\u95b2\u89a7\u3067\u304d\u308b\u4ed5\u7d44\u307f\u3084\u3001\u5f62\u306e\u9055\u3046\u7d20\u6750\u306e\u7d44\u307f\u7acb\u3066\u3092\u88dc\u52a9\u3059\u308b\u30b8\u30e7\u30a4\u30f3\u30c8\u30e2\u30b8\u30e5\u30fc\u30eb\u306e\u8003\u6848\u3092\u901a\u3058\u3066\u3001\u30a2\u30c3\u30d7\u30b5\u30a4\u30af\u30eb\u306e\u4e00\u822c\u5316\u306b\u53d6\u308a\u7d44\u307f\u307e\u3059\u3002<br><a href=\"https:\/\/future-gateway.jp\/project\/gomisuteba\/\">https:\/\/future-gateway.jp\/project\/gomisuteba\/<\/a><\/p>    <p>\u25fc\ufe0fD2C\u95a2\u9023\u30b3\u30e9\u30e0<br>\u5927\u4f01\u696d\u304cD2C\u3092\u76ee\u6307\u3059\u30ef\u30b1<br><a href=\"\/atelier\/column\/archives\/582\">https:\/\/rp.kddi-research.jp\/atelier\/column\/archives\/582<\/a><br>\u30e1\u30fc\u30ab\u30fc\u30d3\u30b8\u30cd\u30b9\u304c\u30b7\u30d5\u30c8\u3059\u308b\u301c\u300c\u30e2\u30ce\u58f2\u308a\u300d\u304b\u3089\u300c\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u63d0\u6848\u300d\u3078<br><a href=\"\/atelier\/column\/archives\/598\">https:\/\/rp.kddi-research.jp\/atelier\/column\/archives\/598<\/a><br>D2C\u306e\u5168\u76db\u671f\u306f\u3053\u308c\u304b\u3089 \uff5e\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\u306e\u6642\u4ee3\u306b\u6d3b\u304d\u308b\u30c0\u30a4\u30ec\u30af\u30c8\u63a5\u70b9<br><a href=\"\/atelier\/column\/archives\/620\">https:\/\/rp.kddi-research.jp\/atelier\/column\/archives\/620<\/a><\/p>    <p>\u25fc\ufe0fD2C\u95a2\u9023\u30ec\u30dd\u30fc\u30c8<br>\u30de\u30b9\u30d7\u30ed\u30c0\u30af\u30c8\u304c\u30d2\u30c3\u30c8\u3057\u306a\u3044\u6642\u4ee3\u306eD2C \uff08Direct to Consumer\uff09<br><a href=\"https:\/\/rp.kddi-research.jp\/article\/RA2019015\">https:\/\/rp.kddi-research.jp\/article\/RA2019015<\/a><br>\u30de\u30b9\u30d7\u30ed\u30c0\u30af\u30c8\u304c\u58f2\u308c\u306a\u3044\u6642\u4ee3\u306eD2C &#8211; part2 -\u3000\u301c\u56fd\u5185D2C\u30d3\u30b8\u30cd\u30b9\u3084\u65e2\u5b58\u4f01\u696d\u306eD2C\u8ee2\u63db\u3078\u306e\u793a\u5506<br><a href=\"https:\/\/rp.kddi-research.jp\/article\/RA2021015\">https:\/\/rp.kddi-research.jp\/article\/RA2021015<\/a><\/p>    <p id=\"ref1\">\u25fc\ufe0f\u53c2\u8003\u6587\u732e<br><sup><span class=\"has-inline-color has-vivid-cyan-blue-color\">[1] <\/span><\/sup>\u5317\u6b27\u3001\u66ae\u3089\u3057\u306e\u9053\u5177\u5e97\u30aa\u30ea\u30b8\u30ca\u30eb\u30c9\u30e9\u30de\u300c\u5ead\u306b\u306f\u4e8c\u7fbd\u300d&#8212; YouTube\uff082022.04.28\uff09<br><a href=\"https:\/\/www.youtube.com\/watch?v=AjInpFPmmto\">https:\/\/www.youtube.com\/watch?v=AjInpFPmmto<\/a><\/p>    <p id=\"ref2\"><sup><span class=\"has-inline-color has-vivid-cyan-blue-color\">[2] <\/span><\/sup>Patagonia has had enormous success with upcycled clothing. Could other brands follow? &#8212; Fastcompany\uff082021.01.11\uff09<br><a href=\"https:\/\/www.fastcompany.com\/90592541\/patagonia-has-had-enormous-success-with-upcycled-clothing-could-other-brands-follow\">https:\/\/www.fastcompany.com\/90592541\/patagonia-has-had-enormous-success-with-upcycled-clothing-could-other-brands-follow<\/a><\/p>    <p id=\"ref3\"><sup><span class=\"has-inline-color has-vivid-cyan-blue-color\">[3] <\/span><\/sup>2040\u672a\u6765\u304b\u3089\u306e\u63d0\u8a00\u300c\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u00d7\u30d6\u30e9\u30f3\u30c9\u4f5c\u308a\u306e\u672a\u6765\u300d&#8212;Newspicks\uff082021.08.24\uff09<br><a href=\"https:\/\/newspicks.com\/movie-series\/58?movieId=1468\">https:\/\/newspicks.com\/movie-series\/58?movieId=1468<\/a><\/p> ","protected":false},"excerpt":{"rendered":"<p>\u3042\u308b\u7269\u8a9e\u306e\u30ef\u30f3\u30b7\u30fc\u30f3\u3060\u3002\u3053\u308f\u308c\u305f\u5668\u3092\u4fee\u5fa9\u3059\u308b\u8077\u4eba\u306e\u3064\u3070\u3081\u3068\u3001\u305f\u307e\u305f\u307e\u7e01\u3042\u3063\u3066\u305d\u3053\u3092\u8a2a\u308c\u305f\u7d75\u9ebb\u3002\u4fee\u5fa9\u3055\u308c\u305f\u3070\u304b\u308a\u306e\u5668\u3092\u898b\u3066\u300c\u3053\u308c\u7d20\u6575\u3067\u3059\u306d\u300d\u3068\u9854\u3092\u307b\u3053\u308d\u3070\u305b\u308b\u7d75\u9ebb\u306b\u3001\u3064\u3070\u3081\u304c\u8aac\u660e\u3059\u308b\u3002 \u300c\u91d1\u7d99\u304e\u3063\u3066\u3044\u3046\u3093\u3060\u3002\u5272\u308c\u305f\u308a\u6b20\u3051\u305f\u308a\u3057\u305f\u3068\u3053\u308d\u3092\u6f06\u3067\u7d99\u3044\u3067\u91d1\u7c89\u3067\u5316\u7ca7\u3092\u3059\u308b\u3053\u3068\u3002\u91d1\u3067\u7e55\u3063\u305f\u305d\u306e\u6a21\u69d8\u306e\u3053\u3068\u3092\u300e\u666f\u8272\u300f\u3063\u3066\u3044\u3046\u306e\u3002\u305f\u3060\u76f4\u3059\u3093\u3058\u3083\u306a\u304f\u3066\u50b7\u3092\u300e\u65b0\u3057\u3044\u666f\u8272\u300f\u306b\u5909\u3048\u3066\u3044\u304f\u3093\u3060\u3002\u3053\u308c\u3001\u4fd7\u306b\u3044\u3046\u4e16\u754c\u306b2\u3064\u3068\u306a\u3044\u3082\u306e\u3002\u300d<\/p>\n","protected":false},"author":2,"featured_media":758,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_editorskit_title_hidden":false,"_editorskit_reading_time":0,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}","_uag_custom_page_level_css":"","footnotes":""},"categories":[4,9],"tags":[21,65],"class_list":["post-732","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lifestyle","category-ko","tag-d2c","tag-65"],"aioseo_notices":[],"uagb_featured_image_src":{"full":["https:\/\/rp.kddi-research.jp\/atelier\/wp-content\/uploads\/2022\/09\/remake.jpg",800,500,false],"thumbnail":["https:\/\/rp.kddi-research.jp\/atelier\/wp-content\/uploads\/2022\/09\/remake-150x150.jpg",150,150,true],"medium":["https:\/\/rp.kddi-research.jp\/atelier\/wp-content\/uploads\/2022\/09\/remake-300x188.jpg",300,188,true],"medium_large":["https:\/\/rp.kddi-research.jp\/atelier\/wp-content\/uploads\/2022\/09\/remake.jpg",768,480,false],"large":["https:\/\/rp.kddi-research.jp\/atelier\/wp-content\/uploads\/2022\/09\/remake.jpg",800,500,false],"1536x1536":["https:\/\/rp.kddi-research.jp\/atelier\/wp-content\/uploads\/2022\/09\/remake.jpg",800,500,false],"2048x2048":["https:\/\/rp.kddi-research.jp\/atelier\/wp-content\/uploads\/2022\/09\/remake.jpg",800,500,false]},"uagb_author_info":{"display_name":"kriadmin","author_link":"https:\/\/rp.kddi-research.jp\/atelier\/column\/archives\/author\/kriadmin"},"uagb_comment_info":0,"uagb_excerpt":"\u3042\u308b\u7269\u8a9e\u306e\u30ef\u30f3\u30b7\u30fc\u30f3\u3060\u3002\u3053\u308f\u308c\u305f\u5668\u3092\u4fee\u5fa9\u3059\u308b\u8077\u4eba\u306e\u3064\u3070\u3081\u3068\u3001\u305f\u307e\u305f\u307e\u7e01\u3042\u3063\u3066\u305d\u3053\u3092\u8a2a\u308c\u305f\u7d75\u9ebb\u3002\u4fee\u5fa9\u3055\u308c\u305f\u3070\u304b\u308a&hellip;","_links":{"self":[{"href":"https:\/\/rp.kddi-research.jp\/atelier\/wp-json\/wp\/v2\/posts\/732","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rp.kddi-research.jp\/atelier\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rp.kddi-research.jp\/atelier\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rp.kddi-research.jp\/atelier\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/rp.kddi-research.jp\/atelier\/wp-json\/wp\/v2\/comments?post=732"}],"version-history":[{"count":0,"href":"https:\/\/rp.kddi-research.jp\/atelier\/wp-json\/wp\/v2\/posts\/732\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rp.kddi-research.jp\/atelier\/wp-json\/wp\/v2\/media\/758"}],"wp:attachment":[{"href":"https:\/\/rp.kddi-research.jp\/atelier\/wp-json\/wp\/v2\/media?parent=732"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rp.kddi-research.jp\/atelier\/wp-json\/wp\/v2\/categories?post=732"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rp.kddi-research.jp\/atelier\/wp-json\/wp\/v2\/tags?post=732"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}